LinkedIn, Facebook, Twitter, and blogging are much better tools for finding jobs that speak to your passions than job portals/consultants and corporate Web sites

The CardIf you rely on job portals, HR consultants or corporate Web sites for your job search, you’ll find yourself unemployed for a very long time. Instead, look to your networks, both in real life and in the virtual world. A recent Jobvite survey reflects this evolution in recruitment, noting that 72% of companies plan to invest more in recruiting through social networks. By using LinkedInFacebook, and Twitter, as well as your own blog, you have more outlets to communicate your personal brand and find a job faster than the competition. Cloud9 Media shares a few tools for you to find the right job!

LinkedIn: The most obvious social network for corporate recruiting is LinkedIn, with more than 40 million professional member profiles across all verticals and industries. There are literally thousands of recruiters searching for passive talent—those who are employed and not actively seeking a new position—as well as job seekers who are leveraging the network to find available positions. Rick Mahn, a passive candidate, landed his current position as a social media strategist at Land O’Lakes when his LinkedIn profile came to the attention of a corporate recruiter, who reached out to him through their mutual contacts: Source Business Week. But before you begin your job search via Linkedin, there are a few things you must do – 1. Create a flawless profile, the one that describes your talents and achievements. Recruiters search using “Professional Headline”, so make sure yours is in place. Use the headline to position yourself. Also, obtain your unique LinkedIn URL, so that it appears as The next thing you need is recommendations and don’t be shy here, if you are proud of your work go ask for one. Linked In now allows you to integrate various other social media tools on your profile such as your blog and Slideshare

Blogging: What do you do when you’re trying to stand out from the hundreds of millions of unemployed Chinese graduates and the thousands of Chinese-speaking foreign job seekers? You blog! Joel Backaler did just that when he started blogging on, and his blog was eventually linked to by The Wall Street Journal on several occasions. That visibility helped him secure his latest full-time job—within four months. The blog showcased Joel’s credibility as a China specialist and was leveraged as a conversation-starter during job interviews. “My blog allowed me to demonstrate my knowledge and understanding of the Chinese marketplace, which separated me from my peers and helped me land a job,” explains Backaler, who currently does Asia-Pacific business development for Frontier Strategy Group, source Business Week.

Recruiters can gain a better understanding of an individual based on a blog, compared to a résumé that has the same boring standard fields, such as experience and education

Twitter: The service is more of a communication device. Twitter is the support center for businesses, and as a news source and now even jobs. For starters, you can post your résumé on Twitter using, or you can search for jobs by going to Billy Goodnick, a garden writer on Twitter, was followed by the Web editor of Fine Gardening magazine after he developed a loyal Twitter following. Goodnick was then invited to guest blog for the magazine and eventually received a job as a contributor, Source Business Week. Participation is the key and you never know who discovers you when.

You should focus your tweets on your expertise instead of randomly tweeting about anything that comes to your mind, so you can become the go-to source for information on that topic. You should also follow people in your field, especially those employed at companies you want to work for.

Facebook: With 250 million users, Facebook is the largest social network and is home to both corporate recruiters and headhunters, who tend to use it more for background checks than for recruiting. In fact, reports that one in five recruiters uses Facebook for candidate background checks.

On Facebook, status updates can be a job-seeking tool. Henry Mackintosh found this out after posting a Facebook status message saying he was unemployed. He received three e-mails in two hours and eventually became a marketing manager at WorkDigital Ltd. “The genius behind the status update is that it is a way of networking old contacts without harassing them,” says Mackintosh Source: Business Week

By being both proactive and reactive on social networks, you’re able to be recruited based on your passion, while having access to people who can actually hire you—or at least forward your résumé. As the résumé becomes less and less relevant, you can count on the Web to exploit what you’re capable of and help bring your dreams to life!